E-commerce and sales · Medical services · Poland

A medical package chosen and bought online in minutes — a platform designed for conversion

Coblit's ASIRE platform makes choosing and buying medical packages online simple: a clear offer, comparison and education. Delivered in about 2 months.

~2 months
from design to launching sales

About the project

ASIRE

We designed and delivered a sales platform that guides the user step by step from their need to buying a package.

“Our challenge was to simplify the process of choosing medical packages and create an effective online sales channel. Coblit helped us turn a complicated offer into an intuitive platform that significantly improved the user experience and simplified the purchase path. Thanks to the implementation, we were able to grow online sales faster and present our offer to customers more effectively. The cooperation ran very smoothly, and the team understood both the technological and the business side of the project well. We recommend Coblit as a partner for building modern sales platforms.”
The ASIRE team, ASIRE

Translated from Polish

The outcome at a glance

  • Choosing and buying a package in one place
  • A simpler purchase process
  • A clear offer
  • A scalable online sales channel

Project journey

From challenge to success

Problem

Choosing a medical package was complicated for users: offers were hard to compare, the scope of services was unclear and education was disconnected from the purchase — so people gave up or put off the decision.

  • Hard to choose the right package
  • Offers difficult to compare
  • Unclear scope of services
  • Education disconnected from the purchase

Cost of the problem

Every day without a solution meant more manual work, slower service and missed opportunities.

  • Users lost at the selection stage
  • Low conversion
  • A long decision process
  • Poor marketing efficiency

Solution

We designed and delivered a sales platform that guides the user step by step from their need to buying a package.

  • Simplified presentation of the offer
  • Package comparison
  • Educational content within the purchase process
  • A short purchase path

Business results

After the rollout, the client had a working solution that took over work previously done by hand.

  • Choosing and buying a package in one place
  • A simpler purchase process
  • A clear offer
  • A scalable online sales channel

Who it’s for

Who this kind of solution helps most

We see similar challenges in many companies. If you recognise yourself in this list, this project shows what we can do for you too.

  • Clinic networks and medical centres
  • Companies selling subscriptions and service packages
  • Insurers and brokers with an online offer
  • Diagnostic laboratories
  • Fitness clubs and wellness centres
  • Companies with an offer that is hard to compare

Why it works

5 reasons why this solution works

I want a similar solution
  1. An offer that is easy to compare

    Well-organised packages and a comparison remove the barrier at which users used to abandon the purchase.

  2. Education right next to the purchase

    Educational content in the purchase path clears up doubts at the moment the decision is made.

  3. A short purchase path

    The user moves step by step from need to purchase without looking for information elsewhere.

  4. A fast start to sales

    About 2 months passed from design to launching sales.

  5. Easy to edit and expand

    WooCommerce makes changes to the offer simple, and the sales channel is ready for more packages.

How we ran the project

From analysis to ongoing development — one partner at every stage

This is how we worked together on the ASIRE project: from understanding the processes, through wireframes and architecture, to rollout and further development.

  1. Analysis and workshops with the client’s team

    We talk to the people who will use the system. We map out how processes work today, where time and money are being lost, and how they should work a year from now, once the company has grown.

    In this project
    • We analysed at which stage users abandon buying a medical package
    • We organised the offer so that packages are easy to compare
    What you gain

    We build what solves a real problem — not a list of features nobody will use.

  2. UX/UI mock-ups and prototype

    We design screens and user journeys in Figma and test a clickable prototype with future users before the first line of code is written.

    In this project
    • In Figma, we designed a “from need to purchase” path with educational content
    What you gain

    You see and test the solution at the outset — changes to a mock-up cost a fraction of changes to a finished system. You can order the analysis and mock-ups as a separate stage.

  3. Technology selection and architecture

    We choose technologies to match the goal, the budget and the systems already running in the company. We design the architecture, integrations and data security so that the system can grow together with the business.

    In this project
    • WordPress + WooCommerce + PHP — fast launch and easy editing of the offer
    Technologies in this project
    • WordPress
    • WooCommerce
    • PHP
    What you gain

    No costly rework a year later — the system is ready for more users, more data and new features.

  4. Building in stages

    We work in short stages and show a working version every few weeks. We launch the features that deliver the biggest savings first.

    In this project
    • Package presentation and comparison
    • A short purchase path combined with health education
    What you gain

    You have constant visibility of progress, a say in the direction and see the first results sooner.

  5. Testing, deployment and training

    We test the system, migrate the data, launch it in the production environment and train the team in day-to-day use.

    In this project
    • Platform designed and delivered in about 2 months
    Time to deployment

    Platform designed and delivered in about 2 months.

    What you gain

    A smooth start without downtime — from day one the team knows how to work in the new system.

  6. Support and development after launch (SLA)

    After launch we monitor operation, respond to tickets under the SLA and extend the system with further features and automations.

    In this project
    • A scalable online sales channel ready for more packages
    What you gain

    One partner from idea to ongoing development — you are never left alone with the system.

How we work with every client   Technologies we build with

Ready for your own success story?

Let’s build your project together

Facing a challenge similar to ASIRE? We’ll show you how quickly you can go from idea to a working solution.

Book a short call
Book a 30-min call