E-commerce and sales · Loyalty and sales · Poland

More returning customers thanks to cashback instead of discounts — a loyalty platform

Coblit's cashback platform connects points of sale with customers: businesses create offers with a real benefit, and customers get part of their spending back.

About the project

Mam Rabat

We designed and delivered a cashback / loyalty platform where businesses create offers with a real benefit and the system settles refunds for customers.

The outcome at a glance

  • A new sales model based on cashback
  • A tool for building loyalty
  • Scalable cooperation with many points of sale
  • Control over settlements

Project journey

From challenge to success

Problem

Businesses had no effective tool for building loyalty and increasing repeat purchases — there were no attractive benefits and no system for managing promotions.

  • No attractive benefits for customers
  • Limited ways to make the offer stand out
  • No system for managing promotions
  • Low repeat purchase rate

Cost of the problem

Every day without a solution meant more manual work, slower service and missed opportunities.

  • Low customer loyalty
  • No repeat purchases
  • Limited ways to grow sales

Solution

We designed and delivered a cashback / loyalty platform where businesses create offers with a real benefit and the system settles refunds for customers.

  • Managing offers and benefits
  • Assigning benefits to users
  • Refund mechanism (cashback)
  • Customer access to current offers
  • Settlement logic and usage control

Business results

Instead of competing on price, businesses compete on value for the customer.

  • A new sales model based on cashback
  • A tool for building loyalty
  • Scalable cooperation with many points of sale
  • Control over settlements

Key value

What really makes the difference

B2B + B2C model

  • Businesses: offers, benefits, usage control
  • Customers: offers, benefits, refunds

Admin panel

  • Customers and points of sale
  • Transaction overview
  • Settlement control
  • Monitoring benefit usage

Who it’s for

Who this kind of solution helps most

We see similar challenges in many companies. If you recognise yourself in this list, this project shows what we can do for you too.

  • Retail and service chains
  • Shopping centres
  • Banks and fintechs with benefit programmes
  • Companies building loyalty programmes
  • Start-ups building B2B2C platforms
  • Employee benefit platforms

Why it works

5 reasons why this solution works

I want a similar solution
  1. Cashback instead of a price cut

    The customer gets a real refund, and the business competes on value rather than price.

  2. A reason to come back

    Refunds and current offers encourage customers to buy again, which increases repeat purchases.

  3. Full control over settlements

    The panel shows transactions and benefit usage, so refund settlements stay under control.

  4. Both sides in one system

    Businesses manage offers and benefits, and customers see offers and refunds in the same place.

  5. A scalable network of points of sale

    The platform handles many customers and points of sale, so the model grows with the partner network.

How we ran the project

From analysis to ongoing development — one partner at every stage

This is how we worked together on the Mam Rabat project: from understanding the processes, through wireframes and architecture, to rollout and further development.

  1. Analysis and workshops with the client’s team

    We talk to the people who will use the system. We map out how processes work today, where time and money are being lost, and how they should work a year from now, once the company has grown.

    In this project
    • We analysed the B2B + B2C business model: what the point of sale gains and what the end customer gains
    • We mapped out the logic of benefits and refund settlements
    What you gain

    We build what solves a real problem — not a list of features nobody will use.

  2. UX/UI mock-ups and prototype

    We design screens and user journeys in Figma and test a clickable prototype with future users before the first line of code is written.

    In this project
    • In Figma, we designed the panel for businesses and the offer view for customers
    What you gain

    You see and test the solution at the outset — changes to a mock-up cost a fraction of changes to a finished system. You can order the analysis and mock-ups as a separate stage.

  3. Technology selection and architecture

    We choose technologies to match the goal, the budget and the systems already running in the company. We design the architecture, integrations and data security so that the system can grow together with the business.

    In this project
    • A backend with cashback settlement logic and benefit usage control
    Technologies in this project
    • Web application
    • Backend and settlement logic
    • Admin panel
    What you gain

    No costly rework a year later — the system is ready for more users, more data and new features.

  4. Building in stages

    We work in short stages and show a working version every few weeks. We launch the features that deliver the biggest savings first.

    In this project
    • Managing offers and benefits, assigning benefits to users
    • Admin panel with transactions and settlements
    What you gain

    You have constant visibility of progress, a say in the direction and see the first results sooner.

  5. Testing, deployment and training

    We test the system, migrate the data, launch it in the production environment and train the team in day-to-day use.

    In this project
    • We launched a platform connecting points of sale with customers
    What you gain

    A smooth start without downtime — from day one the team knows how to work in the new system.

  6. Support and development after launch (SLA)

    After launch we monitor operation, respond to tickets under the SLA and extend the system with further features and automations.

    In this project
    • The platform is ready to scale to more points of sale and to grow as a SaaS product
    What you gain

    One partner from idea to ongoing development — you are never left alone with the system.

How we work with every client   Technologies we build with

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